This is the website for the Brady campaign. Run by Jim and
Sarah Brady, the Brady Campaign was set up after Jim Brady, an assistant to
Ronald Reagan, was shot during an assignation attempt against the president.
After being shot Jim Brady led a campaign to prevent gun violence; with success
in the passing of the Brady Handgun Violence Prevention Act in 1993, until his
death in 2014 due to complications from the shooting.
The Brady campaign is an activist website trying to
encourage people to organise marches and get in touch with their local
governments about increasing gun safety laws and preventing the sale of guns
unlawfully.
Interestingly Jim Brady was a republican and this may be one
of the reasons the website while pro-gun control has more of a focus on gun
safety and stopping the sale of illegal guns, using phrases like “stop bad
apple gun dealers” implying that most gun dealers are lawful and responsible.
Anti-gun control: Students for Concealed Carry
Students for concealed carry, calls itself “a national,
non-partisan, grassroots organization composed of more than 43,000 college
students, professors, college employees, parents of college students, and
concerned citizens” it supports the right for students to carry concealed
weapon to protect themselves while on campus at their college.
The website function is to encourage people to volunteer and
contact their local governments much the same as the Brady campaign, but seems
to be more scare mongering. There is a slide show on the home page with slogans
like “prepared not paranoid” and “next active shooter emergency????” bordered
in red with a large Donate link next to it; the Brady campaign also has a link
for making donations but it seems to be more subtle
The websites both seem reasonably level headed and, mainly
interested in providing information but, what is interesting are their
differing approaches and aesthetics. Both have red and blue as their primary
colours but concealed carry uses harsher fonts and more red lettering. They are
professional looking but the Brady campaigns home page is less cluttered with
Facebook and twitter links; this is presumably due to the target demographic
for concealed carry being young college students. Even though the websites look
different they both have similar functions and offer links, articles and
statistics that support their stance, and are both .org so presumably
non-profit organisations mainly concerned with raising awareness on their
particular issue.
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